About the client: Mount Lighting
Mount Lighting is a UK based, family-run lighting manufacturer combining creative design expertise with technical precision. Their team of designers and engineers share one goal: to make specifying, manufacturing, and delivering commercial lighting completely seamless. Every project is guided by craftsmanship, collaboration, and a commitment to removing friction from the client experience.
The Challenge: Low Online Visibility
When Mount Lighting first came to us, their challenge was clear: despite being a trusted UK lighting manufacturer with exceptional products, they simply weren’t being found online.
Potential clients were searching for commercial and architectural lighting solutions, but Mount Lighting wasn’t appearing in those searches.
Before partnering with UClimb in May 2022, their website had limited visibility for high-volume, competitive search terms. Larger distributors dominated the search results, leaving Mount Lighting hidden behind the competition.
To change that, they needed an SEO strategy built specifically for manufacturers, one that would boost visibility, increase organic traffic, and generate more qualified enquiries.
The Strategy: A Data-Driven SEO Plan For Manufacturers
We built a data-driven SEO strategy tailored to the manufacturing sector and designed around measurable growth. Every part of the plan focused on helping Mount Lighting reach the right audience at the right time.
Our approach included:
- Technical SEO audits to fix site performance issues and improve crawlability.
- Comprehensive keyword research to uncover high-value search opportunities in the commercial lighting space.
- Optimised content creation that spoke directly to Mount Lighting’s audience and strengthened topical authority.
- Ongoing tracking and refinement to ensure performance kept moving in the right direction month after month.
As well as improving rankings, we also made sure to create a long-term, scalable SEO foundation that supports both visibility and conversions.
The Results: Outstanding SEO Growth
The impact was immediate and measurable.
- SEO ranking breakthroughs: Mount Lighting achieved a jump of 3,031 positions across tracked keywords, with 67 now ranking on page one of Google.
- High-value keyword wins: Competitive search terms like linear lighting (720 monthly searches) and suspended lighting (590 monthly searches) now hold strong page-one positions.
- Organic traffic doubled: Over a 12-month period, organic sessions grew by more than 100%, reaching 69,123 visits.
Brand visibility transformed: Mount Lighting is now consistently appearing in front of its target audience, and receiving more of the right enquiries as a result.
Over the months, organic search traffic has been boosted by over 100%, racking up a total of 69,123 organic sessions.
Client Feedback
Don’t just take our word for it, here is what our client has to say on a review on Google:
“UClimb have been very supportive and transparent in helping us to achieve better SEO results. We look forward to working with them long into the future and increasing our results and incoming enquiries!”
