SEO Services in London

For top rankings London, try one of its best SEO agencies: our award-winning SEO specialists can drive high levels of targeted organic traffic to your website, and optimise its conversion rate, delivering high quality leads.

Our Approach

Among hundreds of other SEO agencies based in London, why would you choose UClimb, compared to the other companies?

As you can see on our Google reviews lower down this page, one of the main reasons our London based clients choose us is the focus on results, and additionally, the ones that make the difference.

We don’t tie you into a long term contract, but instead strive to retain your business with a combination of great results, customer service, and clear communication.

After initial analysis into what’s possible, commit to ranking you for carefully chosen search keywords within an agreed timeframe and review and report on progress against goals at least once a month – as close as it gets to SEO with a guarantee.

To complement our search engine optimisation service, we also provide conversion rate optimisation, Google Ads, website design and development, website hosting, and much more – see our full range of marketing services.

If you are interested in the details of our SEO methodology, our SEO How To Guides should give you a good overview.

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Global Reach

We are a global SEO agency with a London office base and clients around the world.

However, many of our clients have a London only focus and require an agency well versed in the specifics of all the London boroughs and districts, and with enough skill to rank them for highly competitive search terms.

We understand the capital city in great detail, and we have the passion and skill needed to help you make it to the top.

We help larger firms to rank in every borough of the city, and local businesses to rank in their own specific region for a more focused and lower-cost campaign.

If you’re looking for an SEO agency near central London, our Great Portland Street office is a convenient place we can meet with you in person, or via Zoom if you prefer.

London SEO Experts

We find SEO is very different in London from other parts of the UK. The key difference here is that for pretty much every product and service, there are already at least 10 other companies, often 20 or more, that are putting in a lot of SEO focus as well. Some may be based in London, but many are large national or global firms with a large marketing budget, that realise that London is where the best customers are and are therefore paying an SEO agency lot of money to rank high for their products and services in London.

This means that to get onto the first page of Google for a London focussed keyword, you have to be smarter than the many other companies paying SEO agencies to do exactly the same thing.

The first page is already crammed with well-optimised search results, so your chosen consultant has to be a step ahead of the game, or else you’ll spend months making slow progress, and never reach the vital top spots on the first page that generate the vast majority of website traffic.

When selecting an SEO agency for London, focussing on the cost of the monthly fee is likely to lead you to a bad choice, because there’s no point paying a fee for months on end and never getting the results you want.

Instead, UClimb’s results-focused SEO approach means that you’re paying us for the results you want – e.g. things like first-page rankings, lots of website traffic, and increased sales.

Affordable SEO

We believe that we are one of the most affordable SEO agencies in London, yet our fees are higher than most.

This is because we don’t believe anyone can afford to spend on SEO for many months and not see tangible results, i.e. the return on investment that comes from ranking high-volume keywords on page 1.

The cost to rank on page 1 of Google is low with us, because we get you there so fast, even though our monthly fee may be higher than your average London SEO Company.

Local SEO in London

With more people per square mile than any other UK city, it is quite feasible for sizeable London firms to focus on a small area of London and find plenty of clients.

UClimb’s local SEO service is designed to help you dominate the search rankings for your specific borough or region of London, which is usually easier than ranking across Greater London, but still a challenge due to competition from national UK companies trying to appear ‘local’ by setting up local addresses and local website pages to target each district.


Whilst SEO is our main focus, we offer the full range of inbound digital marketing services, including Google Ads management (PPC), Conversion Rate Optimisation (CRO), User Experience enhancements (UX), and Hubspot setup and integration.

We are also passionate about designing e-commerce and lead-generating websites that load fast, look great and provide a top-class user experience.

Our London web developers can either fine-tune your existing website or else create a new highly optimised website from scratch, with SEO built-in to the design, not just an afterthought.

By choosing UClimb as your website designer, you can rest assured we will take a balanced approach, finding the overlap between great visual design, search engine optimised structure, conversion rate optimisation, and friction-free user experience.

The costs for SEO vary widely across the UK.

In London, where it is very hard to rank for competitive keywords, SEO package costs typically start at around £500 per month, and more complex or competitive SEO packages are normally over £1000, and over £3000 per month is not uncommon.

In comparison, SEO in other UK cities and towns is typically in the range of £300 to £2000 per month, due to the lower competition meaning less time and skill is required to rank on page 1 of Google.

SEO is still by far the best sales-generating marketing tactic we know of in 2022 and has a better ROI in our experience than PPC advertising and offline marketing activities.

As a collaborative SEO and PPC agency that speaks to most clients at least monthly to check on how our results are contributing to their broader company-wide sale and marketing strategy, we have a unique insight into our client’s successes using various marketing techniques such as SEO, Google Ads, Facebook Ads. We can honestly say we have yet to find anything that gives a better return on investment so consistently compared with SEO.

That said, SEO definitely works better in some industries than others, and a broad generalisation would be that it works best in either specialist B2B or in any B2C scenario. If you are selling widely-available commodity products to businesses, most of your target customers will probably know of several potential good suppliers already, and therefore are less likely to do a Google search for your product or service, compared with if you were selling something less readily available. See our blog The Disadvantages and Advantages of SEO for further commentary on this topic.

There is a lot of noise out there around what kinds of marketing work best in 2022. We suspect that if someone tells you categorically that SEO doesn’t work in 2022, it’s because either a) they’ve not seen what amazing results come from top-of-first-page rankings because they normally rank clients much lower down, or else b) they don’t specialise in SEO so are trying to push the areas they do specialise in.

Google Partner badge holders in particular often try to push you to spend on Google Ads rather than on SEO, probably because to become a Google Partner you have to “Meet a 90-day ad spend requirement of $20,000 USD across your managed accounts”, and the higher the spend they manage, the better badge Google gives them. Companies with Google Premier Partner badge status in particular typically push you into spending a lot more on Google Ads than SEO, which doesn’t tie-up with the amount of ROI available from each channel according to this research by Moz on SEO vs PPC.

Company Core Values

Taken directly from either our client reviews on Google or our customer feedback surveys, the below extracts describe in our customer’s own words what makes UClimb special:

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